In Chapter 9 of Paul Gillin's book, New Influencers, I learned some pretty valuable information on tagging. Gillin told us how to properly tag blogs and videos and podcasts, and he explained exactly how tags worked and how they could be used effectively. Before I read this chapter, I would just pick out some keywords that I used throughout my blog and use those as my tags. These tags are used so search engines and websites can judge the content of your blogs and make them available to the people who want to read about that subject.
When checking out my tag list - the list of all the tags that I've used in my past blogs - I found that I have used 64 different tags! Of course most of them were only used once, but a few of them, like AdRants, AMA, New Influencers, ONU, viral and social media were used a couple times. YouTube, however, has been tagged in 5 of my blogs.
My list consisted of pretty general terms, and after reading Chapter 9, I realized that I could actually get more in depth in my word choice and tags don't have to necessarily have to be topics. Gillin used Volvo as an example and they tags that he used would be, "Volvo, car, sedan, Eurpoean, 4WD, snow, safety, vehicle, upscale." If I would have written an article about Volvo, I never would have thought about using those words as tags.
After gaining a much better understanding for the usage of tags, I have a better idea of what to do and plan to implement that to increase the effectiveness of the tags that I use for my blogs.
Showing posts with label social media. Show all posts
Showing posts with label social media. Show all posts
Wednesday, April 13, 2011
Tuesday, March 22, 2011
Does Social Media Make Us Antisocial?
After reading a blog called Overtweeting: Are We Becoming Socially Antisocial? from Influential Marketing Blog, I felt like I should tell you all me take on the situation.
The blog starts out saying that in the past there were two different types of thoughts: the thoughts we would share with others and the thoughts that we would keep to ourselves. But now there is a third type of thought where we share online with the virtual world instead of telling someone in person.
To be quite honest, I don't like texting people, though it's a basic necessity these days for communication. I would much rather meet with someone and be talking to them face-to-face than through a phone screen. I just don't like how impersonal it can be. Plus with texting, there are so many ways that messages can get misconstrued and taken the wrong way. I think that you get a lot more out of communicating in personal than though technology.
Now don't get me wrong, I think technology is great and it can help you connect with people who aren't here that you can't just hang out with and see, I just think that technology has changed society and especially for the younger kids who grew up with all the technology. For example when people text or Facebook chat each other while in the same room instead of just engaging in a conversation. I mean technology is great and all, but that cannot be solely what you use to communicate. Another thing that gets me are those virtual online worlds like World of Warcraft and that SecondLife website. Some people get so addicted to those games and they make that their life. I can't imagine making a character on a website be how I communicate with the world. I suppose that I just need people interaction that much, but I think everyone does, which baffles me because then instead of going out and hanging out and doing things, some people can just sit in front of a computer screen all night.
Sometimes I think we all just need to take a break from social media, because it does take up so much time and just unplug and go out into the world without being so dependent on that constant connection. It's a pretty freeing feeling to not always have your phone on you. That way you can just enjoy living in the moment without all of its distractions and interruptions.
The blog starts out saying that in the past there were two different types of thoughts: the thoughts we would share with others and the thoughts that we would keep to ourselves. But now there is a third type of thought where we share online with the virtual world instead of telling someone in person.
To be quite honest, I don't like texting people, though it's a basic necessity these days for communication. I would much rather meet with someone and be talking to them face-to-face than through a phone screen. I just don't like how impersonal it can be. Plus with texting, there are so many ways that messages can get misconstrued and taken the wrong way. I think that you get a lot more out of communicating in personal than though technology.
Now don't get me wrong, I think technology is great and it can help you connect with people who aren't here that you can't just hang out with and see, I just think that technology has changed society and especially for the younger kids who grew up with all the technology. For example when people text or Facebook chat each other while in the same room instead of just engaging in a conversation. I mean technology is great and all, but that cannot be solely what you use to communicate. Another thing that gets me are those virtual online worlds like World of Warcraft and that SecondLife website. Some people get so addicted to those games and they make that their life. I can't imagine making a character on a website be how I communicate with the world. I suppose that I just need people interaction that much, but I think everyone does, which baffles me because then instead of going out and hanging out and doing things, some people can just sit in front of a computer screen all night.
Sometimes I think we all just need to take a break from social media, because it does take up so much time and just unplug and go out into the world without being so dependent on that constant connection. It's a pretty freeing feeling to not always have your phone on you. That way you can just enjoy living in the moment without all of its distractions and interruptions.
Friday, March 18, 2011
Life is Soooo Much Better with Broadband!
I made this little clip for my social media class and for the Connect Ohio contest that we are required to enter. The purpose is to "produce Public Service Announcements (PSA) that tell great stories and inspire people who don't use broadband today to GET CONNECTED!"
Enjoy!
Saturday, March 12, 2011
Just Getting Into the Books
After just getting started and reading the introductions of our books for class, I'm getting more excited about taking this class. Like Aggie said, the books read much less like normal boring textbooks. I'm not sure if this is because I am more interested in the subject than in other classes or not.
I found Engage, by Brian Solis, to be pretty interesting because it gives the business perspective and usage of social media, opposed to just when people use social media sites to keep in touch and post about updates in their lives. I think this book is going to be a great resource for my internship this coming fall for the Ada Chamber of Commerce as a Social Media Strategist. Reading the first two chapters has given me a greater insight of just how huge the impact is from social media websites. I was a little surprised to find out the number of millions of users for each site and how vastly these sites have grown in just a few short years.
One thing that I noticed about the book's writing, though, is that I think some of the facts and numbers that Solis is telling us about could be better portrayed in a chart or graph. I hate reading paragraphs or pages stating nothing more than this percentage of people thought this, but this percentage of people thought that. I think that is so boring and makes reading harder to do because I just want to get the information but I can't stay focused on the material when it basically says the same words over and over, only changing which fact is being stated. If the author would have put that information in a pie chart, perhaps, or even a bar graph, I think it would be much easier to see what is being demonstrated and get the same effect without being so wordy.
I found Engage, by Brian Solis, to be pretty interesting because it gives the business perspective and usage of social media, opposed to just when people use social media sites to keep in touch and post about updates in their lives. I think this book is going to be a great resource for my internship this coming fall for the Ada Chamber of Commerce as a Social Media Strategist. Reading the first two chapters has given me a greater insight of just how huge the impact is from social media websites. I was a little surprised to find out the number of millions of users for each site and how vastly these sites have grown in just a few short years.
One thing that I noticed about the book's writing, though, is that I think some of the facts and numbers that Solis is telling us about could be better portrayed in a chart or graph. I hate reading paragraphs or pages stating nothing more than this percentage of people thought this, but this percentage of people thought that. I think that is so boring and makes reading harder to do because I just want to get the information but I can't stay focused on the material when it basically says the same words over and over, only changing which fact is being stated. If the author would have put that information in a pie chart, perhaps, or even a bar graph, I think it would be much easier to see what is being demonstrated and get the same effect without being so wordy.
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